SalemRoofing Pros
Storm damage is exactly what homeowners insurance exists for — yet roof claims get underpaid or denied every season, usually for avoidable reasons. The process rewards the documented and punishes the vague. Here's how it actually runs, step by step.
Step one: the inspection comes first
Before any claim is filed, the roof needs a professional inspection. Not because the insurer requires it — because you do. A documented report tells you whether damage exists, whether it exceeds your deductible, and whether it reads as storm damage versus wear. Filing blind means the adjuster's inspection is the only one that happens.
Documentation is the claim
Carriers process evidence, not adjectives. Dated photos of bruised shingles, dented soft metals, and torn slopes — tied to a specific storm on a specific date — are what move a claim forward. 'The hail was really bad' is not a claim. Forty photos and a written scope is.
What the adjuster actually evaluates
The adjuster's job is verifying three things: that damage exists, that a covered storm caused it, and that it's damage rather than age. This is where soft-metal dents, spatter marks, and the pattern of hits across slopes matter — they're the fingerprints that say 'storm,' not 'old roof.' Wear and tear is excluded everywhere; storm damage is covered nearly everywhere.
The mistakes that sink claims
Waiting too long is the big one — policies have notification windows, and old damage invites 'how do we know it was this storm?' The second is repairing before documenting: once the damage is fixed, the evidence is gone. Document first, mitigate emergencies, then repair.
ACV, RCV, and why the check comes in parts
Replacement-cost policies typically pay in two installments: actual cash value up front, then the recoverable depreciation when the work is completed and invoiced. The second check doesn't come automatically — it follows proof the work was done. Knowing this ahead of time prevents the most common confusion in the whole process.